In 2025, changes to the event rules meant we needed a new intro and outro trailer to play before and after every screening. Collaborating with Yinka Ilori, we already had a bold, joyful visual identity in place, so the animation was designed to extend this world - translating its vibrant colours and graphic shapes into motion.
The tone needed to strike a careful balance: informative yet relaxed, playful but clear. Very Everyman - confident, welcoming, and happy to host.
The tone needed to strike a careful balance: informative yet relaxed, playful but clear. Very Everyman - confident, welcoming, and happy to host.
I developed the narrative structure, storyboarded each transition, selected the soundtrack, and oversaw voiceover production, working with professional narrators in-studio to ensure the execution matched the scale of the event.
Both narrators voiced seperate versions of the intro and outro so we could mix it up for the guests throughout the summer.
The result was a warm, characterful piece that set expectations, guided audiences, and seamlessly framed the Screen on the Canal experience.